G-Star Raw, The Visionary Lab to Mount Denim Exhibition on Earth Day
The Dutch brand is mounting an exhibition spotlighting sustainability in the denim industry with help from young talented designers.
View ArticleSnoop Dogg Tapped as New Face of G-Star Raw
The campaign video is a reimagined take on the rapper’s song “Say It Witcha Booty.”
View ArticleAitor Throup to Unveil Second Brand in 2020
Focused on accessible sportswear pieces, The DSA brand will be unveiled during Paris Men’s Fashion Week in January.
View ArticleLucky, G-Star Both File Chapter 11
The dual denim bankruptcies came over the Fourth of July holiday weekend.
View ArticleLucky, G-Star Look to Bankruptcy Court for Help
Both denim brands found themselves struggling with debts as COVID-19 shut stores.
View ArticleShort Takes: Onward With ‘Collective Action,’ Virtual Fashion Shows
G-Star Raw, Diesel and more are injecting circularity into their lines for fall, while industry groups are grooming digital experiences.
View ArticleCara Delevingne Brings Her ‘Rebellious’ Attitude to G-Star’s Hardcore Fall...
Delevingne is the face of the brand’s new denim campaign.
View ArticleStephen Jones Dreams in Denim With New G-Star Raw Project
Jones' baseball caps sprout wings, while a cloche style morphs into a soft and luscious denim cape with a long train.
View ArticleG-Star Raw Releases AI-designed Denim Collection
The brand worked with AI app Midjourney to create 12 cape-like designs.
View ArticleG-Star Raw and (Di)vision Team on Upcycled Collection
The streetwear collection repurposes archival pieces from the ‘90s and 2000s.
View Article
